Marketing, SEO

How to locate your site’s backlinks

Backlinks are links on other websites that point back to your own. They play a vital role in strengthening the credibility of your website so they’re an important element to be aware of. Chances are if you have a website on the internet, then there will be other websites that will be linking back to it.

Coding, Design

2019 Website Design Trends

Can you believe that we’re nearly at the end of another decade? We’ve seen an incredible amount of change in the online world in the last ten years — from the impact of the smartphone to voice activated technology — and everything in between. What will this last chapter hold? Let’s take a look at some of the key web trends we expect to rein in 2019.

Design

2019 design trends: what you can expect to see

When it comes to 2019 design trends, we are set to have a year of contradictions. We foresee a revival of trends from clashing eras, not to mention those that oppose each other on the chromatic spectrum.

Uncategorised

The benefits of switching your emails over to G Suite

G Suite, formerly known as Google Apps, is a collection of cloud-based business-grade services including email, cloud storage and collaboration. G Suite offers a wealth of tools and services for a relatively low cost and is a perfect solution for any business looking to streamline their online collaboration and email service into one package. We think it’s worth making the switch to G Suite. Here’s why.

Branding

The psychological effects of colour in design

When you think about your brand identity, what do you think about? For many people they think no further than a logo. However, your logo—while important—is only one small piece of your overall business branding puzzle.

Design, Marketing

Optimising your website for the shortening attention span

Our human attention span is getting shorter and shorter. That’s a fact. There are many reasons why but it’s often attributed to the rise in use of mobile technology. With so much readily at our fingertips, we have grown accustomed to things being quick and easy for us when it comes to online web browsing.

Marketing, SEO

5 questions to help identify your website customer demographics

Do you pay attention to your customer demographics via your website’s traffic? If not, you could be missing out on extremely valuable free marketing information. This information can be used to increase your sales and convert your visitors into customers. Regardless of what your business does within the marketplace, understanding your customers forms a big […]

Branding, Design

Rebranding your business – 8 questions to ask when rebranding

Rebranding your business? Ever felt like you could do with a style upgrade as you catch your reflection in the mirror? Brands are no different. Just like when winter rolls around and your once comfortable jeans are now a little too snug, your business can outgrow your branding. A successful brand: Communicates what your company […]

Security, SEO

Get an SSL Certificate - You need one in 2018

As of July 2018 Google Chrome will warn users when they try to access websites that are not secured by an SSL certificate. This means if your website currently does not have one, now is the time to get an SSL certificate!